RESUME
Professional ​
info​​
Packaging Specialist and Retail Design with more than 8 years of experience in design & development of defining packaging requirements, material selection, package design, package testing and the development of packaging component and process specifications; negotiating and reporting of vendor agreements, savings, and rebates.
I have developed Product Displays (point of Purchase), Table Top Dispensers, packaging cum Dispensers for super markets and malls, Packaging development, Kiosk design and graphics.
Have experience of working with multiple materials including Paper & Paper Board, Plastics like PVC, PP, PC, HIPS, Wood, MDF, Metal and Processes Like Thermo Forming, Blister Packs, Die Punching, Plotter Cutting.
Work​
experience​
Classic Retail & Imaging Solutions Pvt. Ltd.
Sep 2010 – Till Date
Asst. Manager – Design Services
Key Responsibilities:
Responsible for all aspects of Design & Development, including New Product Developments, continuous improvement projects, cost saving initiatives etc.
Meeting Clients and understanding their brief and working with the team to give new ideas and develop designs according to Retail needs.
Leading a team to achieve goals, meet client requirements from concept generation to product proto type development.
Planning & Projection for multifunctional team to meet Job Deadlines.
Keeping in mind the Retail Scenario, I adapted to tactics by Designing Cost effective & multi-functional retail display designs and packaging developments to give optimum benefits to clients.
K. Maheshkumar Industries Pvt. Ltd. (KMIPL)
Aug 2008 – Sep 2010
Head Design & Development
Key Responsibilities
Developing Product displays for brand KBC
Packaging and development for new products and improving packaging for existing SKU’s.
Vendor Assessment and developing new vendors.
Crating Guidelines for Retail outlets to follow for New Promotional Materials.
National Institute of Design (NID)
Nov 2006 - July 2008
Designer - Packaging Design and Development
Projects
Packaging Design and development of Amul Chowpaty Kulfi
Packaging Design and Development of Amul Tricone
Design and Development of 1 Ltr. Glass Bottle for Amul Flavoured milk
Kiosk Design for Devil’s Workshop (Rasna)
Key Responsibilities
Design and development of Product/Packaging as per client brief,
Research & Design Aesthetic,
Usability & product compatibility,
Prototyping & scrutiny
Final deliverables.
Italia Glass Pvt. Ltd. (Italia Group)
Aug 2005 - Oct 2006
Executive-Promotions
Key Responsibilities
Design and development of in-store display systems for all India stores,
Product Promotions - Exhibition,
Tile Shadecards, Magazine advts,
Annual Media Planning, Marketing support.
Purchase and Vendor Identification for Promotional Materials (Gifts,
Exhibition materials, Promotional Kiosks etc.)
Core Emballage Ltd.
Jan 2001 - July 2005
Executive - Design & Development
Projects
Kellogs Cheez-it Biscuits Display,
Gillete Deodrants Display,
Gillete Shave gel Tube Display,
Packaging cum Display of Amul Choco,
Display of Amul Lite.
Skills
PHOTOSHOP
ILLUSTRATOR
3D STUDIO MAX
ARTIOS CAD
COREL DRAW
Global Awards
POPAI Gold Award - Innovation & Technology - Cadbury Ship Display Year 2011
SGAI People’s Choice AWARD - Cadbury Ship Display Year 2011 in USA
POPAI Gold Award- Best Retail Activation - Cadbury Train Display.
The best display of the year award from Indian Institute of Packaging (IIP) - Display of Kellogs Cheez-it Biscuits - year 2003.
Best display of the year from Indian Institute of Packaging (IIP) - Display for Amul Lite - year 2004.
Education
INDIAN INSTITUTE OF PACKAGING,
MUMBAI, 2010 Batch
- POST GRADUATION IN PACKAGING
NATIONAL INSTITUTE OF MANAGEMENT,
MUMBAI 2006 Batch
- MBA MARKETING & ADVERTISING
SMT. R.V. SHAH COLLEGE OF FINE ARTS,
DHOLKA, 2000
- Bachelor DEGREE IN Fine ARTS